BMP+ are launching their best-practise biofouling management platform, and have engaged Cleanskin Marketing to assist with a GTM plan for this innovative enterprise software platform. Cleanskin’s services include brand rollout & management, market research, strategy development and integrated marketing communications implementation.
Strategic marketing directs and aligns the sales and development functions of the business with market needs. Cleanskin Marketing will assist you to clearly identify your target markets, identify market opportunities and competitive advantages, as well as develop clear objectives and strategies to take your business forward.
Working in-house for RightShip, the entire integrated marketing communications portfolio was managed for the world’s leading independent maritime risk management organisation. This includes marketing strategy, research, PR & communications, advertising, brand management & re-branding, development of significant digital assets, product launches and working with teams around the globe.
Cleanskin Marketing provided Melbourne Business Precincts Inc. with business and marketing communications services, ranging from strategy to implementation. In addition, Cleanskin’s Helen Gibney also acted as Public Officer / Executive Officer and Secretary to MBP, managing all aspects of financial and reporting obligations of this incorporated association. Melbourne Business Precincts Inc. was created and funded […]
Strategy Cleanskin Marketing clarified the client’s current and desired positioning within the fire protection industry, and a thorough strategic marketing analysis identified market gaps and recommended development opportunities that were aligned with the company’s core competencies, positioning and strategic direction. Outcomes included rebranding of the businesses from Lindsay Kline & Lindsay Kline Fire Protection to […]
Brand Development and Management Once a wholly-owned subsidiary of Freehills (lawyers), IKD provides executive and leadership development for in-house, private practice and social justice lawyers. Whilst at Freehills, Cleanskin Marketing developed good working relationships with internal and external partners, developing and coordinating marketing communication strategies and significant direct mail campaigns. Outcomes included significant organic growth […]